WHAT IS CONTENT MARKETING

Content marketing is a digital marketing strategy where you create and share valuable, relevant content to attract and engage an audience—without directly selling all the time.Instead of saying “buy this,” you provide useful or entertaining content so people trust your brand and eventually become customers.

Types of content

Different formats serve different goals:Educational → Blogs, tutorialsEntertaining → Reels, memesInspirational → Success storiesPromotional → Offers, service